TMcK Consumer

Consumer market research is an invaluable tool for marketing teams across a broad range of both FMCG and non-FMCG areas. With our spacious facilities and central location, we are fully equipped to deal with both qualitative and quantitative studies.

We are equipped with Focus Vision, which provides real time video streaming allowing clients worldwide to watch our interviews and groups from the comfort of their own offices (an increasingly popular way of reducing your carbon footprint!). Our offices are also equipped with Wireless Internet (WiFi), which means we can conduct in depth interviews (IDIs) or Focus Groups either on the topic of the internet or using Internet based technology.

Our experience includes: conducting product comparisons; logo development and testing, label design; website development and opportunities; product testing; brand awareness; ad testing and pre-product launch campaigns.